Increase Your Leads And Sales With White Shark Media

If you need a company to increase your leads and sales via PPC, Adwords Management or SEM, White Shark Media is a good solution.


While you can go it alone with your PPC and Adword management, it’s not going to get you the results you need, and you’ll spend far more time than you should trying to get it right. In fact, you may lose money doing it yourself.


Getting Help With SEM


Search engine marketing the right way brings you traffic, leads and sales. Search engine marketing the wrong way sends your rankings plummeting and loses you business. You can’t afford to get it wrong. White Shark Media has a team of experts that will sit down with you and craft a marketing strategy that works for you.


You’ll start with a sit-down SEM evaluation with one of their experts. This allows you to learn more about what has and hasn’t been working for you. You’ll decide on a plan and White Shark Media will go from there.


Other benefits include logo and website design and Adwords campaign management. Again, it’s important to have a team of experts to handle this aspect of your business.


You may feel hesitant to outsource your marketing to an outside agency, but consider the alternatives: Doing it yourself. This is time-consuming. Designing a PPC campaign, Adwords, SEO, website design and maintenance and so on can take time away from your business. Hiring dedicated staff to do it costs far more money than outsourcing proven experts to help you. Bottom line, White Shark Media will give your company the results you are looking for at a lower cost than in-house staff. This is what they do, and they have helped thousands of businesses like yours since they started. White Shark Media has a proven reputation and track record for getting results.

The fantastic 11; Field Service Specialists from Securus attain BICSI Installer 1 Certification

On September 28, 2016, Securus announced that eleven of its field specialists had received an internationally recognized certification. Securus is a leading provider of technology solutions for Civil and Criminal systems. The aim is to provide services for public safety, investigations, monitoring and corrections.

The BICSI , which stands for the Building Industry and Consulting Service International, is a professional association which supports the ICT industry. The aspects of voice, data safety of electronics and audio and video technologies are covered under ICT. The members of the BICSI and other credential holders take care of the design, installation, management and maintenance of ICT related projects. These projects include distribution systems that are made of optical fiber along with pathways and spaces. It also involves the infrastructure that supports wireless based systems. There are more than 23,000 people that are served by the BICSI by being trained, conferences, offering credentials and publications in over 100 countries.

Securus Technologies on the other hand, are based in Dallas Texas. It is currently serving more than 3,450 law enforcement, public safety and correctional agencies across the country. The company provides service to more than 1.2 million inmates and offers other services such as management of incidences, self-service of the inmates, product monitoring services, biometric analysis, public information and communication. The main goal of the company is to make the country and the world a safer place to live in.

Earlier this year, Securus also received another boost when BBB determined that it had reached their accreditation standards. The standards include a commitment to make a good faith effort in resoling any complaints that come from the customers. This is an indication that the company is being run in a manner that is responsive to the needs of the public and that they are always aiming to improve on this service delivery.


The Importance of Financial Management For Freedom

One of the common aspects of many people’s lives is the feeling of being enslaved. A lot of people are enslaved to a lot of things. One of the things they feel enslaved to is their job. A lot of people feel stuck working a job that they rather not work because of many factors. Then there is debt that they are stuck with having to pay off.

Also, there is the idea that they will have to retire soon. As a result, people are trying to save up for retirement so that they can spend the rest of their lives doing what they want. However, in order to achieve that, people need assistance for the most part.

Fortunately, there are many firms that deal with financial management. Among the firms is Wealth Solutions, which is run by Richard Blair. Richard Blair understands the freedom that comes from great money management.

Therefore, he wants people to experience that same freedom. Given his expertise and ideas, Richard Blair Wealth Solutions is able to help people not only save for retirement, but also achieve financial freedom during their career.

After all, life is meant to be lived. People should not have to slave away in misery and wait until most of their lives have passed them by in order to finally live freely.

Richard Blair also understands that people who try to put off financial independence until closer to retirement age often do not reach financial independence due to circumstances beyond his control. One of the things that Richard Blair teaches is the importance of making sure that there is more than enough left over from monthly expenses.

Not only does he want people to have money left over, but he also wants them to make wise investments with it so that it could multiply. As a result, people who are mentored by Richard Blair and his firm will discover new insights when it comes to making money.

According to Bright Scope, Richard Blair Wealth Solutions offers a lot of advice when it comes to making more money. Therefore, people will find themselves living comfortably and free of debt long before retirement depending on when they start.

Brian Bonar Honored as Executive of the Year

Serving as the CEO and Chairman of Dalrada Financial Corporation for nearly 20 years, Brian Bonar received due recognition for his achievements. Cambridge Publishing selects just four executives per business sector to publish on their Who’s Who of the year: two men and two women who’ve exhibited exemplary leadership in their field.

While leading PEO Dalrada in the years 2010/2011, Brian Bonar was distinguished as financial Executive of the Year by the noteworthy networking publisher.

Recognized for both personal and business achievement, Brian specializes in new development and sales strategy. His expertise not only benefits clients, but also internal operations. He studied mechanical engineering at Stafford, earning his masters in the discipline. Engineering is an unexpected beginning for a top executive.

As an engineer first designs and develops within a department, he or she may discover that engineering interlocks beautifully with business development. Brian shifted his focus and, instead of solving mechanical problems, began refining and designing the building blocks of successful companies.

The best leaders not only shape and hone their industry, but also guide their own internal development. Brian’s leadership has naturally merged and developed into each of his next strategies.

From working inside a department to launching entrepreneurial endeavors, Brian Bonar is able to implement operation improvement wherever he goes. High functioning PEOs improve internal operations by absorbing the challenges of employment processes.

Dalrada streamlines human resources, benefits & insurance, and government registration. Though Brian’s leadership, Dalrada has helped their clients focus energy and resources on what they do best, their business. While serving as CEO and Chairman, Brian received this recognition as Executive of the Year in the financial sector.

In addition to contributing over two decades to the financial sector, Brian enjoys the outdoors via golf and boating, creative entrepreneurial ventures, and spending time with family.

How Don Ressler Has Influenced The Growth Of Entrepreneurship

Motivation and dedication are among things that drive entrepreneurs to the achievement of success and this is something Don Ressler has displayed in his several startups. In fact, upcoming entrepreneurs have a lot to learn from the successful entrepreneur about managing businesses and establishing strong ventures. A look into Don Ressler’s career as an entrepreneur reveals the many businesses he started and the strong brands he created along the way.

The first idea that Don Ressler came up with was centered on online marketing, and this saw him establish, which fared quite well before he sold the business to Intermix Media. Few years after establishing his first startup, he met with Adam Goldenberg, a professional who shared a similar dream and they decided to come up with ideas that could place their businesses at the top.

Their first joint business was Alena Media, which specialized in marketing and the management of brands on This is one of the best businesses they started since it performed remarkably well, earning millions in revenue from their marketing division. With the motivation from this business, they resolved to pursue even more challenging tasks that involved the formation of businesses that could attract global reach. Therefore, they sold Alena Media to News Corp in 2005.

Intelligent Beauty
Having the capital from their previous sale, they now looked to the future and the trends in the market. Their brainstorming narrowed down to the establishment of Intelligent Beauty on Brandettes, a company that offers beauty products in different categories. Intelligent Beauty owns two systems, SENSA, a portal that offers weight loss products, and DERMSTONE, which deals with cosmetics and skincare products. The company has been faring well and since establishment and it has continually grown.

Having amassed experience and skills from previous businesses, the duo decided to try investing in online subscription retails. This saw them launch JustFab in 2010, which offers beauty products like handbags and shoes through a subscription system. To boost the stability of the company, they approached Matrix Ventures for funding and they were issued $33 in 2011.

In 2012, another request for funding was approved by several companies and JustFab received $76, which allowed the company to expand to other markets like UK and Canada. Later, they acquired other businesses like FabKids, a subscription retail that operates separately from JustFab. Ressler and Adam also took part in the establishment of Fabletics, a subscription retail that offers athletics and sportswear.

Read more:,%20Inc.

White Shark Media Blog Post From SEO Specialist

Starting An Outstanding New Advertising Campaign

When you get tired of fussing with advertising and just want to get down to business, one of the best suggestions I can tell any business owner is to have professionals take care of the advertising. My business is in sales. My company has a strong business plan, and we are focused on closing deals. However, generating the leads for our sales has always been an issue. We have a great website, and our internal IT team makes sure to keep it up to date. However, we were always lacking in our lead generation until we started working with White Shark Media.

The skilled team at White Shark Media has presented themselves well on their website and on their blog. They have a fantastic article by one of their own SEO specialists that can be found here. It goes into detail on all the issues that trouble business owners concerned about their keywords and SEOs. My team and I have always had trouble deciding which keywords to use, so this article certainly sheds some light on that issue that can be helpful when creating an advertising campaign.

The article from White Shark Media talks about how keywords shouldn’t be the main focus of your advertising campaign. However, it does give some great suggestions on how to come up with the right keywords and where to use them. The article suggests using the keywords that drive consumers with intent because those keywords will be the focus of their search. Developing a clear SEO strategy means that you are providing keywords with real intent, and they should be present in the article title and headline of the page. It also goes into detail about how important meta descriptions can be for driving traffic to your site.

In the article, the White Shark Media specialist suggests to list out the keywords that you are using, and the specialist suggests that you group the keywords according to the intent. The SEO specialist also discusses how search engines today are more sophisticated than they were at picking up on keywords.

This article is one demonstration of how knowledgeable the specialists at White Shark Media are in terms of their overall understanding of how SEOs and keywords work. Their staff has been easy to work with so far. They send routine reports to us on our advertising performance, and they are always able to make adjustments that we need to drive more traffic to our company. They have over 180 skilled specialists, and many of those people are certified in Google Analytics or Bing Ad accredited. White Shark Media has given my sales team something to work with.

Kenneth Goodgame Is One Of The Leading Marketers In The Industry

In order for a Manufacturer to have success with their products, they need to have end caps managed properly. Kenneth Goodgame is an expert in this area and offers step by step advice for success. One of the first and biggest things is to make sure the product presented is relevant and falls at a good time as well as appeals locally. Following this the product should tie into the advertising for the company at an international level.

Kenneth Goodgame has built up a good reputation and has become known for his innovative ideas and techniques when it comes to marketing and working with merchandise. He has a great deal of experience as a leading operations manager. Kenneth follows aspects of employee engagement, quality assurance, corporate alignment, and KPI to find the optimum profits and performance. His level of knowledge in the industry allows him to easily handle changes in the market and avoid issues many others miss.

Since 2013, Kenneth Goodgame has been serving as the True Value Hardware Company’s Chief Marketing Officer and Senior Vice President. He currently has a degree from the University of Tennessee in Market and Finance. Since his time working at True Value, Kenneth has had a string of successes, and he is considered an expert at building the optimal teams for the company. Through Kenneth’s idea’s, he has managed to impact the markets on a global scale with his innovative programs.

Before finding himself at the True Value Company, Kenneth was worked at Ace Hardware as their global materials manager, where he was able to design growth plans for the long-term and improve total sales of the company. Kenneth did a lot of working upgrading on previous ideas and systems in place as well as developing his own ideas and products. In his past, he has also worked for other company’s, such as Home Depot and Rubbermaid Cleaning Products. Working through these different companies gave him the high level of experience that he has in different areas which ultimately has brought him success.

On top of being an expert in creating brands and products, he is also very skilled at planning, development, packaging, and sales. His ambitious leadership and experience gives him a go getter attitude, working ideas into plans with ease.

Raj Fernando’s Unique Way of Recruitment

At the scene of the 3000-feet office space lies over 10 tennis tables, six poker joints and about 15 weight lifts. This is how Chopper Trading office looks like. Though it may seem peculiar and ludicrous for such a respected company, over 150 employees find this unique office arrangement beneficial. After a long day of hustle and bustle associated with work, the employees usually find relief by resorting to exercise and gaming.

Raj Fernando, former Chopper Trading CEO, acknowledges the stress associated with the nature of business. That is why his company wants to keep the work environment as pleasant as possible. As a result, Fernando has a unique methodology when it comes to getting new employees. According to him, an employee should make working less miserable for others. He or she should create an enabling environment at the workplace to enhance productivity on a larger scale. His approach is different. It is thorough and lengthy, which tends to contradict significantly with the conventional methods of hiring.

About Raj Fernando

Raj Fernando is the founder and CEO of Scouthead, a firm that provides internet solutions to hundreds of individuals and corporate organizations in the United States. Before forming Scouthead in early 2016, Fernando worked as the CEO of Chopper Trading until he sold it in late 2015. He was also the founder of Chopper Trading. He transformed the company from a small fixed income startup to a multi-million dollar venture with over ten branches and 200 employees across the country. His vast knowledge and interest in technology made him a pillar at Chopper Trading. Everybody looked up to him for advice and direction. The company has since expanded its scope of business to attract over 10,000 clients from different parts of the country.

Before he became an entrepreneur, Raj Fernando worked at the Chicago Mercantile Exchange as a volunteer. He worked is way up the career ladder to become one of the senior board members at Chicago Board of Trade from 1991 to 2001. He studied at Beloit College where he graduated with a degree in Economics and History. Besides business, Raj is a philanthropist and a political donor.

Eric Pulier’s Success in Multiple Disciplines and Engagements

Eric Pulier’s reputation is preceded by his involvement and accomplishments in a myriad of activities and disciplines. As such, he is not only known as a shrewd entrepreneur but also as an avid writer, charitable giver, as well as public speaker.

Academic Background

Pulier’s knack for computer programming manifested while pursuing his high school diploma at the Teaneck High School situated in the New Jersey area. As a result, Pulier designed a computer database firm while in the fourth grade. As a bright student, he made it to one of the globally renowned institutions of higher learning, Harvard University, where he pursued an undergraduate degree in both English and American literature. While studying at Harvard, Eric Pulier was involved in other activities and interests such as writing a column or article for The Harvard Crimson as well as taking classes at MIT, which neighbors Harvard.

Business Involvement

Over the years, Pulier has been involved in founding, co-founding and financing various companies as well as startups. Some of the companies associated with his involvement include Enterprise Cloud Leadership Council, ServiceMesh, Digital Evolution, Akana, Desktone, US Interactive as well as Media Platform. Further, Pulier holds an impressive track record in investing in charitable organizations and venture capital funds. Trident Capital, Monitor Ventures eCompanies among others area just some of the companies that Pulier has invested in terms of VC funding.

Charity Work

Pulier boasts of a vast track record in philanthropy. As such, he was honored in 2010’s US Doctor for Africa benefit ceremony held in New York City for his significant effort in providing technical innovation to meet Africa’s health care needs. In the past, he was also an active member of the Clinton Global Initiative whereby he headed the follow-up exploration on an initiative that delivered affordable cloud-computing resources to various under-served communities.

Pulier’s Career as a Writer

Pulier is recognized as a writer due to various publications such as Understanding Enterprise SOA, which he wrote with the help of Hugh Taylor, the Co-author, and Manning Publications. The book derives inferences from actual experiences of existing companies in a myriad of industries. He is also credited for writing The Enterprise Industrial Complex, which was published by Forbes Magazine in March 2012.

Talk Fusion Steps Up

The number of people that have discovered Talk Fusion is growing. This is a brand that has managed to become much more in tune with the needs of a lot of people that want communication software that is exciting and cutting edge. This company has been in the top of the software programs for many years, and it has already won the award for the top video chat program of the year.

This is something that a lot of users are not surprised about. They already know that that this is good software. The company is constantly growing and there is even another site called Talk Fusion Instant Pay that builds on the original Talk Fusion platform. The great thing about getting the award is that it does 2 things. The first thing it does is reaffirm and boost brand loyalty. People that are that are already using the product are less likely to use something else because they know that they are using the best. The second thing that this award does is pique the interest of all of those that have never used this software before. The award-winning platform has provided a nice way for Talk Fusion CEO Bob Reina to market the company without spending more money on marketing.

Talk Fusion was a company that started small with a single idea of sending video through email. This is what Bob Reina wanted to do, but he the company would expand into so much more. Video chat and video newsletters will never be the same, and Bob Reina and his team are the reason for that.  It has become the crisp and clear solution to video email and marketing in a way that people did not know existed. This has become a brand that is now used in more than 140 different countries. Talk Fusion has stepped up as the leader in video technology.