How Kfir Gavrieli Saved Countless Lives During the Covid Crisis

It isn’t often that you hear about a businessman doing the right thing, but Kfir Gavrieli, CEO of Tieks, has a heart bigger than the universe. During the Covid pandemic, he stepped up in a way that few others could have and did his part to help his community and beyond by producing critically needed masks for healthcare workers. This act of selflessness will never be forgotten.

Converting His Factory

During the COVID pandemic, Kfir Gavrieli did the unthinkable when he covered his shoe factor with a mask factor. This allowed him to produce thousands of masks for the frontline healthcare workers who were most at risk of being infected by Covid. This act of charity in and of itself was significant, but he would go on to do something even greater with his #SewTogether campaign.

#SewTogether

Knowing that he could do better if he could make more masks, Kfir Gavrieli encouraged his fans and followers to begin making masks as well. The result was millions of masks being created and distributed to those who needed them most. This was a game changer for Los Angeles and the surrounding area as masks were given to those most at risk. Thanks to Kfir’s actions, countless lives were saved.

CEO of Tieks

Tieks are an instantly recognizable brand of ballet-style shoe that’s popular the world over. As CEO of the company Kfir has played a huge role in making the brand what it is. By offering a superior quality product and making it an online exclusive, he drove up demand while securing brand loyalty. He also offers free shipping and exchanges in the US, allowing customers the opportunity to get the best fit possible. These genius business strategies are what have put this brand on the map and made it the success that it is today. See related link for more information.

Find more information about Gavrieli on https://www.youtube.com/user/kfirgavrieli